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GreenEnergy Solar Solutions

Lead generation campaign for a solar energy company, combining SEO, content marketing, and targeted advertising.

SEOContent MarketingLead Generation
GreenEnergy Solar Solutions

Key Results

+420%
Qualified Leads
-65%
Cost per Lead
+290%
Conversions

The Challenge

GreenEnergy struggled with high lead acquisition costs and low conversion rates. Their website wasn't ranking for relevant keywords, and their marketing efforts weren't reaching homeowners interested in solar energy solutions.

Our Solution

We implemented a data-driven lead generation strategy: 1. **SEO Optimization**: Comprehensive keyword research and on-page optimization targeting solar energy-related searches with high purchase intent. 2. **Content Marketing**: Created educational content about solar energy benefits, cost savings calculators, and installation guides. 3. **Lead Nurturing**: Developed automated email sequences to educate leads and address common objections about solar adoption. 4. **Targeted PPC**: Launched Google Ads campaigns targeting high-intent keywords with location-specific landing pages.

Results Achieved

Qualified leads increased by 420%

Cost per lead reduced by 65%

Lead-to-customer conversion rate improved by 290%

Organic search traffic grew by 350%

Sales cycle reduced from 90 to 45 days

Customer lifetime value increased by 125%

Ready to Achieve Similar Results?

Let's discuss how we can help transform your digital marketing performance.

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