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HealthPlus Wellness Campaign
Multi-channel marketing campaign for a healthcare provider, focusing on patient acquisition and brand awareness.
Content MarketingPPCEmail Marketing

Key Results
+320%
New Patients
+150%
Brand Awareness
+210%
Engagement
The Challenge
HealthPlus needed to increase patient appointments while building trust in their wellness services. They faced strong competition from established healthcare providers and had limited brand recognition in their target market.
Our Solution
We developed a comprehensive multi-channel marketing strategy:
1. **Content Marketing**: Created educational blog posts, health guides, and video content to establish authority and attract organic search traffic.
2. **PPC Campaigns**: Launched targeted Google Ads and Facebook campaigns focusing on specific health services and local search terms.
3. **Email Marketing**: Developed automated nurture sequences for leads, appointment reminders, and health tips to keep patients engaged.
4. **Local SEO**: Optimized Google Business Profile, built local citations, and created location-specific landing pages.
Results Achieved
Patient appointments increased by 320%
Brand awareness grew by 150% in target markets
Email engagement rates increased by 210%
Cost per acquisition decreased by 55%
Patient retention rate improved by 45%
Online reviews increased from 3.2 to 4.8 stars
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